Data and Media & Entertainment: Bringing Content to Life

IS YOUR MEDIA & ENTERTAINMENT CONTENT WORTH PROTECTING?

Data Intense Rich Content Challenges Media & Entertainment Industry


The media and entertainment (M&E) industry is undergoing a paradigm shift in data storage driven by massive volumes of digital content generated from much larger assets, and continually growing in both size and density. Petabyte-scale storage architectures and new data-intensive formats are required to address the creation, editing, manipulation and transmission of this digital data in support of initial production efforts, collaborative editing and post-production activities. In an industry where content is paramount, it’s never been more important to archive and protect digital assets.

$759B

The M&E industry will generate $759 billion in revenue by 20211

2PB+ per Film

A single film can produce over two petabytes of data that may reach one exabyte by 20242

Digital content generated from production houses and studios are reaching new levels of growth, mostly propelled by higher image resolutions and faster frame rates that are pressuring legacy storage infrastructures and associated budgets.

SOURCE: ERIK WEAVER, GLOBAL DIRECTOR, M&E MARKET DEVELOPMENT, WESTERN DIGITAL
HELPING DATA LIVE FOREVER

Bringing Data to Life and Helping to Protect it to Last Forever


As today’s media workflows increase in size and speed and with big data analysis and fast data processing added to the mix, the need to better manage the entire lifecycle of content becomes even more important. Building an efficient and effective workflow requires the use of a hybrid storage infrastructure, as well as leveraging the speed benefits of on-premises storage with the distribution capabilities of cloud.

How Sundance is Preserving its Legacy

MANAGING THE DATA THAT BRINGS CONTENT TO LIFE
 

Western Digital Offers a Portfolio of Products, Systems and Solutions that Exceed the Content-Rich Demands of the M&E Industry 

Post Production

Production data management

Content distribution

Archive

Video Streaming

Enhanced DVR

THE M&E INDUSTRY AGREES

EPFL (École Polytechnic Fédérale de Lausanne) is responsible for preserving 50 years of music performed at the Montreux Jazz Festival in Switzerland, and making the archives widely available for research and public use. No easy task especially when content was recorded and stored in different formats, devices and locations, over the years.

To meet these goals requires an infrastructure capable of digitizing, capturing and ingesting the festival’s AV content and event-related contextual content (photos, testimonials, etc.) for long-term preservation.

SOURCE: EPFL SELECTS WESTERN DIGITAL TO PRESERVE 50 YEARS OF JAZZ MUSIC, CASE STUDY (WESTERN DIGITAL)

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Disclosures

1. Source: PwC's Entertainment & Media Outlook Forecasts U.S. Industry Spending to Reach $759 Billion by 2021, Press Release (PRNewswire, 6/6/17)   2. Source: In 10 Years A Single Movie Could Generate Close To 1 Exabyte Of Content by Tom Coughlin (Forbes, 10/5/14)   3. Source: Digital media trends survey, 12th edition by the Center for Technology, Media & Telecommunications (Deloitte Insights, 2018)   4. Source: Brett Sappington, Senior Director of Research at Parks Associates
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